A poinsettia fundraiser is a holiday sale where your group takes orders for poinsettias, buys them in bulk from a local grower, and keeps the difference as profit. Many groups add fresh wreaths, garland, or small trees to the same sale. Churches, schools, scout troops, and booster clubs run them every year because people already plan to buy holiday greenery. They might as well buy it from you.
The hard part isn’t selling. It’s keeping track. Who ordered three red and one white? Who paid? Who wants their plant on the altar? This guide walks through how to set up the sale, price it, schedule it, and hand off every order without a clipboard full of cross-outs.
How a Holiday Plant Fundraiser Works
Most plant sales run on preorders. You collect orders and payment first, then buy only what people asked for. That way you never get stuck with forty extra plants on December 20.
Here’s the basic flow:
Call a local nursery or greenhouse and ask about their fundraiser program.
Choose your products, sizes, and colors.
Set your prices and your order deadline.
Open orders online and share the link.
Close orders and send your final count to the grower.
Schedule volunteers for unloading and pickup.
Hand off plants on pickup day and sell any extras.
Ask the grower about order minimums, delivery fees, and how late you can change your count. Those three answers shape everything else.
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Take holiday plant orders online, keep every order straight, and get through pickup day without a paper list.
Pick Your Products and Set Prices
Keep your menu short. Two or three sizes of poinsettias and one wreath size is plenty for a first year. Every extra option is one more thing to sort on pickup day.
Product
Why It Sells
Tip
Poinsettias
The classic holiday plant. Easy to give as a gift or use for church decor.
Offer red plus one other color. Red is usually the top seller.
Fresh Wreaths
People hang them early, so orders often come in sooner.
Offer one size, with or without a bow.
Garland
An easy add-on for people already ordering a wreath.
Sell it by the length so there's no guessing.
Tabletop Trees
Good for apartments, offices, and older buyers.
Order a few extras to sell on pickup day.
Full-Size Trees
Highest price per sale.
Needs a lot, more volunteers, and a way to tie trees to cars. Save for year two.
For pricing, start with what the grower charges you. Many groups aim to roughly double their cost. Then check what local stores charge for the same size. If your price is close to the store price, people will happily pay it to support your group.
🛍️ Set up your sale as an online store
With SignUpGenius Online Stores, you can list each plant with its own sizes and colors, set a quantity limit so you never oversell, and choose local pickup at checkout. Set a start and stop time so orders close on your grower's deadline. Online Stores is available on every plan, including Free.
Growers start poinsettias months ahead, so they need your count early. Work backward from your pickup date. Most groups pick up in early to mid December.
When
What to Do
8 weeks before pickup
Choose a grower. Confirm prices, minimums, delivery date, and the last day to change your order.
6 weeks before
Set your prices. Build your order page. Pick a pickup location and time.
5 weeks before
Open orders. Share the link in your bulletin, newsletter, and group chats.
3 weeks before
Send a reminder with the order deadline. Post a photo of last year's plants if you have one.
2 weeks before
Close orders. Send your final count to the grower. Add a few extras for walk-up sales.
1 week before
Fill your volunteer shifts. Print your pickup list. Remind buyers of the pickup time.
Pickup day
Unload, sort, check off each order, and sell extras.
The week after
Thank buyers and volunteers. Share how much you raised and what it pays for.
Church Altar Poinsettias in Memory or Honor
Many churches decorate for Christmas with poinsettias that members buy in memory or in honor of someone. The names usually go in the bulletin. It’s a lovely tradition and a real logistics job. Every order needs the right name, spelled right, by the print deadline.
A few things make it easier:
Ask for the dedication with the order. Collect “In memory of” or “In honor of,” plus the name, in the same step as payment. No follow-up emails.
Set the deadline by your bulletin, not your grower. If the bulletin goes to print a week before Christmas Eve, close dedications a few days before that.
Ask what happens after the service. Some members want to take their plant home. Others leave it for the church or for homebound members. Add that choice to the order.
Export the list once. Hand the office one clean list of names, sorted the way the bulletin prints them.
👉 Collect dedication names at checkout
Add a question to your order form for the dedication name and whether the buyer wants to take the plant home. When orders close, export the responses and send the list straight to the office for the bulletin.
Pickup day is where most plant sales get messy. A truck shows up, two hundred plants come off it, and fifty families arrive at once. A little planning keeps it calm.
Give buyers a pickup window, not just a day. Two or three hours on a Saturday morning, or right after services on Sunday, works for most groups. Sort plants by last name or by order number before the doors open. And keep plants inside. Poinsettias don’t like cold, and leaves can drop below about 50 degrees. Have bags or sleeves ready for the walk to the car.
The week before
Pickup day
After pickup
Genius Tip
Order 5 to 10 percent more plants than you sold and put them on a table by the door. With Online Stores point of sale, you can take cards with a card reader or Tap on Mobile, and those sales land in the same report as your preorders.
How much money can a poinsettia fundraiser make? Your profit depends on your markup and how many plants you sell. Many groups price plants at about twice what the grower charges, so each sale earns roughly the cost of the plant. Adding wreaths or garland raises the average order. Selling a few extras on pickup day adds more.
When should you start planning a poinsettia fundraiser? Start about eight weeks before your pickup date. Growers need your final count two to three weeks before delivery, so give buyers three to four weeks to order. For an early December pickup, most groups reach out to a grower in October and open orders in early November.
How do you take poinsettia orders online? Set up an online store with each plant, size, and color listed. Buyers pick what they want, pay, and choose pickup in one step. With SignUpGenius Online Stores, you can limit quantities, close orders on a set date, and export a pickup list when the sale ends.
How do churches collect altar poinsettia dedications? Add a question to the order form asking for the dedication name and whether it’s in memory or in honor of someone. Set the order deadline a few days before the bulletin prints. When orders close, export the names and send one clean list to the church office.
Christmas Fundraising Ideas
More ways to raise money for your group during the holiday season.