This workshop will cover how to set-up and optimize your Google My Business listing to show up in Google’s local 3-pack and leverage AdWords (now called Google Ads) geo-targeting feature to create low-cost high-ROI advertising campaigns. You will learn:
• How to set-up, optimize, and verify your Google Business listing
• How to geo-tag your images for better search results
• How to clean up inconsistencies in directory listings you might not even know are hurting you
• How to set-up an inexpensive and highly targeted Google Ad campaign
Instructor Ann Grace, principal consultant at Clear Lake Marketing, has been helping businesses grow through strategy-based marketing solutions for 20 years. She lives in San Anselmo, holds an MBA from Columbia, and has worked in the hospitality, healthcare, consulting, technology, media industries.
These workshops are being provided free-of-charge to local businesses by the Town of San Anselmo's Economic Development Committee. They are funded in part through a cooperative agreement with the U.S. Small Business Administration. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Miriam Karell at 415-524-3560 or at [email protected].