The Genius Blog
The recent updates provide clarification on the privacy of user data related to new companies that we are working with. Like many other sites, we partner with ad networks that utilize contextual marketing, which is targeted advertising based on user data like web behavior. For example, recently my wife and I were doing some searching online related to our summer vacation. Immediately afterwards, we started seeing advertising on many of the websites we visit related to discount cruises and resorts. You’ve probably had a similar experience on the web, and there are a number of companies and websites that make that kind of ad targeting possible.
The critical point that concerns you as a user is that data that SignUpGenius provides an ad network or vendor is NEVER “Personally Identifiable Information” or PII data. PII data is data that can be used to identify, locate, or directly contact a person (like your email address or phone number). There are a variety of technologies that ad companies use to serve you relevant ads, but none of your important PII data is ever compromised when you visit SignUpGenius. In addition, all users have the ability to opt-out of behavioral targeting or could pay a small fee to use our sign ups without ads.
I am preparing to SUE Pine Tree SCHOOL if for any reason I receive so much as one advertisement from this site related to a mandatory action thru the computer I wish to have no part in !!@!@!@!!!!!!!!!!!!!
Thanks for contacting us about this important issue. I can certainly understand your concern!
We do not sell, distribute, or release any emails or contact information in any way for our users. Participants in a sign up will not receive any spam emails from third parties or even any marketing emails from our company. The only emails they would receive are ones that you (the sign up creator) initiate as part of your sign up or automated reminders for items that they sign up for.
The emails they enter can only be seen by the sign up creator, so any emails that your users submit are protected from other group members or from web spiders that might try to crawl a particular web page. This kind of security/privacy is critical to our company.
In terms of what we do send... we do send out a semi-monthly email to sign up _Creators_. This newsletter lets our creators know about new features, but even that can be opted out of. Sign up participants would never receive that newsletter.